PARIS — For its new women’s fragrance, Maison Martin Margiela took a cue from its Replica fashion line, a seasonal capsule collection based on duplicating garments and accessories cherry-picked from flea markets. “We reproduce these pieces we love identically, in terms of look, in terms of fit, and — if we can — also in terms of fabrics,” explained a Maison Martin Margiela spokesman, adding each item is tagged with a cotton label describing its provenance. “It’s exactly what we have done for the fragrances, also.
“Here, the idea was to adapt this concept to the world of fragrances and to create some scents that [are] part of our collective memory. And they are linked to specific memories, specific souvenirs of images, moments, epoch, places — everything,” he continued.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"