The beauty arm of Salvatore Ferragamo recorded sales growth in 2008 for the fifth consecutive year. Though the firm declined to comment on numbers, the turnover spike was attributed to a clutch of new scents driven mainly by masterbrand Tuscan Soul, which launched in September.
Distribution was also expanded in 2009 to reach 12,000 doors globally, with key markets Japan, China, Italy and Latin America. Ferragamo Parfums has also built on its amenities line for airlines, hotels and cruise ships, and is currently distributed in the first class section of Singapore Airlines, King Fisher Airlines and AeroMexico.
Luciano Bertinelli, chief executive officer of Ferragamo Parfums, said the firm expected moderate growth for 2009, in line with the slowdown of global economies.
New launches slated for the year include Incanto Bliss, a version of the Incanto scent intended for a younger demographic; F by Ferragamo Black for men, and a home fragrance collection to round out the Tuscan Soul masterbrand.
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