PARIS — Nina Ricci is taking its Nina fragrance franchise in anew, mouthwatering direction. The Puig-owned brand created La Tentationde Nina, a limited-edition women’s scent with a corresponding macaroonand a bottle shaped like a bitten apple.
The translation of thefragrance’s name is “The Temptation of Nina,” which is fittingparticularly as the forbidden fruit has been a central theme for theNina fragrances, the first of which came out in 2006.
The freshfloral fruity eau de toilette was created with Firmenich perfumerOlivier Cresp, who began with the original Nina juice, then changed itto include notes such as Italian bergamot, grapefruit zest, raspberry,almond, lemon, bourbon vanilla, white musk, sandalwood and Bulgarianrose absolute.
Cresp worked alongside Ladurée’s new creationpastry chef Vincent Lemains, who concocted a pink macaroon with similarflavors — raspberry, lemon, rose and almond — and topped with gold leaf.
“In four seconds the flavors fuse,” said Cresp. “It’s really very figurative.”
InFrance, La Tentation de Nina, which is to be available next year, willlaunch on Jan. 20 in select perfumeries. Other countries are to beginselling the scent between January and May, with the majority aroundValentine’s Day, according to Caïus Von Knorring, marketing director atParfums Nina Ricci.
In France, the 50-ml. edt will retail for 58euros, or $79 at current exchange. There is also to be an 80-ml.version. According to estimates, 500,000 units of La Tentation de Ninaare expected to be produced.
Ladurée stores worldwide will sellthe macaroons in February. In France, a box of 14 will retail for 55euros, or $75; a box of eight is to be 32 euros, or $44, and a 220-g.candle, 56 euros, or $77.
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion
@longchamp, which marks its 70th anniversary this year, just opened its biggest U.S. store on Manhattan’s Fifth Avenue. On the lower level there’s a floor-to-ceiling display of the brand’s iconic Le Pliage bag – in all of its different colors, shapes and sizes. Customers can also have their product personalized in-store by imprinting names, initials or emblems. #wwdfashion (📷: @ericmtownsend)
“Whenever I’m in that place of sound and music, I don’t have fear or nervousness…This album has a lot of themes of courage and boldness and I want to be the soundtrack for people’s lives. I’ll be so happy if [my songs] evoke strength in people, which I know music has done for me,” says @kimbramusic of her newest album “Primal Heart.” The New Zealand-born singer sat down with WWD to talk about her music, newest tour and connecting with hear fans — read more on WWD.com #wwdeye (📷: @jilliansollazzo)
Luxury handbag resale company @rebagofficial is planning to sell a rare collectible for $70,000: the @hermes White Crocodile Himalayan Birkin. The exclusive Birkin sold for about $100,000 in 2008, when @davidbeckham bought one for his wife @victoriabeckham to add to her collection. Read more about the rare Birkin on WWD.com #wwdaccessories
With her costume pearl necklace and what-you-see-is-what-you-get style, Barbara Bush, who died Tuesday at age 92, was a straight-shooter from start to finish.
Born Barbara Pierce in New York City, Bush served as the 37th first lady, as well as the country’s second lady from 1981 to 1989. In addition to being part of the longest presidential marriage — 73 years — Bush also had the unlikely distinction of having one son, George W., become the 43rd president and another son, Jeb, run unsuccessfully in 2016. Having served as second lady during the Reagan administration’s two terms and lived all over the world during her own husband’s ascending political career, Barbara Bush made it clear that literacy — not fashion — was her priority. Read more from Rosemary Feitelberg’s obituary on the late First Lady in WWD.com, link in bio. #barbarabush #wwdnews
Western and ’90s trends have influenced denim for fall 2018. Think raw, dark and coated jeans mixed with bold prints and tough leather. #trendtuesdays #wwdfashion (Styled by @thealexbadia;📷: @ryanplett)