Perfumer Alberto Morillas, Chopard ceo Caroline Scheufele and Chopard Parfums ceo Patrizio Stella


Chopard Premieres New Line of Luxury Fragrances in Dubai

Gardens of Paradise takes inspiration from Arabian gardens.

clock February 2, 2018Ritu Upadhyay

Clean Reserve Avant Garden launches this month.


Clean’s Newest Fragrance Comes Fresh from the Garden

Clean fragrances is taking a deeper dive into eco-conscious and sustainable fragrances to meet consumer demand.

clock February 2, 2018Faye Brookman

Oscar de la Renta Bella Blanca, Mugler Aura Mugler and Salvatore Ferragamo Amo Ferragamo


The New Wave

To attract the elusive Millennial consumer, heritage brands are launching new fragrance pillars with fresh scents and prominent digital activations.

clock February 1, 2018Layla Ilchi

Kenneth Cole for Her and The Personalization Fragrances "Serenity" "Energy" and "Intensity."


Kenneth Cole Talks New Fragrance Masterbrand

This marks the brand’s most sizable pillar launch in 15 years.

clock February 1, 2018Rachel Strugatz

Chloé's Nomade women's fragrance


EXCLUSIVE: Chloé Readies Introduction of Nomade Fragrance

The women’s scent is due to pre-launch on on Feb. 1.

clock January 31, 2018Jennifer Weil

Le Jour Se Lève


EXCLUSIVE: Louis Vuitton’s Michael Burke Talks Fragrance

The executive discussed the introduction of the Le Jour Se Lève scent and the evolution of the brand’s perfume business.

clock January 23, 2018Jennifer Weil

Aimee de Mars Parfum, Buly 1803, Mod’s Hair and Les Parfumeurs du Monde are among a new breed of French perfumers combining the niche and naturals trend.


Fragrance Goes Au Naturel

The natural niche trend is rising in the birthplace of modern perfumery.

clock January 19, 2018Jennifer Weil


Launchpad: The Best in Niche Fragrance

The latest from Fueguia 1833, Ex Nihilo, Floraïku and Phuong Dang.

clock January 19, 2018Rachel Strugatz

Target's newest exclusive is Good Chemistry.


In the Bull’s Eye: Target Plans to Make More Dollars With Scents

Mass-market fragrance sales haven’t enjoyed the uptick registered in specialty doors. Target hopes it has the right recipe to turn the spigot back on.

clock January 18, 2018Faye Brookman


Fragrance Foundation Plans Official Fragrance Day

March 21 has been declared Fragrance Day by The Fragrance Foundation.

clock January 10, 2018Allison Collins

Inside Givaudan


Givaudan in Talks to Acquire Expressions Parfumées

The transaction will bring to the Swiss flavors and fragrance supplier an added naturals savoir-faire plus strengthen its access to local and regional customers, it said.

clock December 18, 2017Jennifer Weil

The Gift


Lessons Learned: Ilana Jivago Reenters Fragrance Business After Cracking Counterfeiters

The Jivago brand is launching fragrances in time for Christmas.

clock December 13, 2017Faye Brookman

Douglas store in Munich


E-commerce Drives Douglas Group in Full-Year 2016-17

The Douglas perfumery chains’ online business helped offset dampened sales in Germany.

clock December 7, 2017Jennifer Weil

Elisa Sednaoui and Ermanno Scervino 2016 Cannes Film Festival


Ermanno Scervino to Release First Fragrance

The Florence-based fashion label will debut its first scent for women in the second half of 2018.

clock December 4, 2017Sandra Salibian

Diana Ross' new fragrance, Diamond Diana, for HSN.


Diana Ross Unveils Diamond Diana Fragrance for HSN

The fragrance sells for $95 on HSN.

clock November 29, 2017Lisa Lockwood

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