Fragrance is a numbers game for men’s fashion retailer Odin, which is set to launch a trio of unisex scents — dubbed 01, 02 and 03 — in late October.
The scents are to make their debut at roughly 15 independent boutiques, including Odin’s full complement of five locations, which are all located in Manhattan, and at odinnewyork.com. (Odin has three stores by that name and also operates the boutiques Pas de Deux and Den.)
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)