With the addition of Givenchy’s first U.S. fragrance shop-in-shop and a devoted space for the new La Collection Privée Christian Dior, Saks Fifth Avenue is putting the finishing touches on a fragrance-department renovation of its Fifth Avenue flagship in New York.
“These brands highlight the most elevated offerings of the fashion houses’ fragrance collections, adding to our portfolio of Tom Ford Private Blend, Chanel Les Exclusives, Hermès and Cartier,” said Deborah Walters, senior vice president and general merchandise manager for cosmetics, fragrances and intimates at Saks Fifth Avenue. “The other half or our portfolio focuses on the artisanally crafted lifestyle houses: Bond No. 9, Kilian, Le Labo, Creed, Penhaligons, Acqua di Parma and Jo Malone. The combination of these spectrums gives the Saks customer the utmost in luxury offerings, from the highest end of designer fragrances to the most curated of the lifestyle fragrances houses.”
The Givenchy outpost will be unveiled today, while the Dior offering makes its debut Saturday. Saks opened Viktor & Rolf’s first U.S. fragrance shop-in-shop on April 17. Walters noted that fall will bring changes for the color cosmetics area of the floor, but declined further comment.
L’Atelier de Givenchy is intended to be a combination of haute perfumery and couture, noted Walters. Each of the scents — Chypre Caresse, Ylang Austral, Néroli Originel, Cuir Blanc, Bois Martial, Ambre Tigré and Oud Flamboyant — is inspired by a different facet of the Givenchy apparel business and its designers, Hubert de Givenchy yesterday, Riccardo Tisci today. For instance, Néroli Originel was inspired by a dress worn by Givenchy’s first muse, Audrey Hepburn, while Chypre Caresse is intended to be the olfactory translation of a haute couture dress with embroidery and feathers. Each retails for $220 for 100 ml. “It’s really a true wardrobe of scents, upscale in every way,” said Walters, pointing to the “precious ingredients” and “elevated packaging” of the offering. Walters anticipates rolling out L’Atelier de Givenchy to about 10 key Saks doors going forward.
La Collection Privée Christian Dior will be in eight Saks doors, said Walters. Like the Givenchy offering, the Dior collection is intended as an ultraluxe play. François Demachy, Dior’s in-house perfumer, created the 14 scents in the permanent assortment — Cuir Cannage (out June 1), Gris Montaigne, Granville, Mitzah, Cologne Royale, Leather Oud, New Look 1947, Milly-la-Forêt, Oud Ispahan, Grand Bal, Patchouli Imperial, Bois D’Argent, Eau Noire and Ambre Nuit. Each retails for $180 for 125 ml. and $275 for 250 ml. Dior has created 450-ml., $420 versions of Ambre Nuit, Oud Ispahan, Grand Bal and Gris Montaigne exclusively for three Saks stores — the Fifth Avenue flagship, as well as Beverly Hills and Chevy Chase, Md., which will be on counter as limited editions. Saks is offering similarly luxe touches, such as premier sampling and specialized wrapping.
Walters also plans several in-store events for these brands, including a floral-arranging event, Bil Donovan portraits and a mother-daughter tea for Dior, and custom engraving and trunk shows for Givenchy. “We support our launches continually with major events and in-store theater,” said Walters. “We don’t just launch and move on.”
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)
Breaking News: @hedislimane joins @celine as its new artistic, creative and image director. One of fashion’s preeminent image-makers and trendsetters, Slimane is to join the LVMH brand on Feb. 1 and unveil his first fashion proposition for men and women next September during Paris Fashion Week. It marks a major homecoming for Slimane, who cemented his reputation – and influenced men’s tailoring for more than a decade – as the designer of Dior Homme between 2000 and 2007. He went on to reinvent and ignite the house of Yves Saint Laurent, which he rechristened Saint Laurent, between 2012 and 2016 – all the while maintaining a close relationship with the Arnault family, which controls LVMH and Dior. Read the full exclusive story on WWD.com. Link in bio. #wwdnews #wwdfashion
“Personally I believe the Eighties have been the richest and more vivacious period for international fashion,” Giorgio Armani said when asked what his favorite decade of fashion is. It was a moment of disruption and experimentation and only thinking back to the first years of that decade is always an emotion for me, for what they have meant to me and my work.” The influence is clear in @giorgioarmani spring 2018 collection, pictured here, which was full of bright colors and unexpected prints. Read more about which decades designers loved most on WWD.com #wwdfashion #wwddecades (📷: @aitorrosasphoto)
For Lady Gaga’s only Italian show on her “Joanne World Tour,” the singer wore a range of @versace_official outfits. The standout piece: this custom-made bodysuit inspired by the brand’s spring 2018 collection. #wwdfashion (RG: @ladygaga)
@_camillaruth_ is expanding on the wellness-craze concept with @westbourne – a new NYC restaurant that’s both a healthy-minded café as well as a business that gives back to the community. Marcus works with the Robin Hood foundation to give back to The Door, a non-profit providing youth development services, and also hires employees through The Door. Read our full interview with Marcus on giving back through food on WWD.com. #wwdeye (📷: @lexieblacklock)