By and  on July 22, 2011

PARIS — Dahlia Noir, Parfums Givenchy’s first fragrance under creative director Riccardo Tisci, is due out early August with a “couture fragrance” positioning.

Tisci — who has rejuvenated Givenchy with an edgier fashion approach worlds away from the prim, “Breakfast at Tiffany’s” image of yore — hadn’t felt ready to work on a scent until recently.

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