VENICE — As the sun beat hotly over this city’s winding streets and salty canals, Valentino and Puig celebrated the launch of Valentino Uomo, a new men’s fragrance that aims to channel the direction of the Italian fashion house’s men’s collections and become a pillar in the industry.
“We wanted to accompany the expansion of the men’s line, to create a classic of tomorrow,” said José Manuel Albesa, chief brand officer at Puig, adding the eau de toilette would appeal to men who “have a classic side, but are very cool at the same time. It’s a customer who likes good quality products and is very exacting.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)