With his first fragrance project with the Estée Lauder Cos. Inc., Ermenegildo Zegna is aiming to put a decisive point of view on the men’s category with a quintet of scents.
The collection, dubbed Essenze by Ermenegildo Zegna, is set for a December launch at Zegna’s New York City Global and Las Vegas CityCenter outposts and key Zegna doors in Europe, Latin America and Asia, for a total of 15 brick-and-mortar doors, and online at zegna.com. Both Ermenegildo Zegna, chief executive officer of the business which bears his name, and Veronique Gabai-Pinsky, global brand president of Aramis and Designer Fragrances, BeautyBank and Idea Bank at the Estée Lauder Cos. Inc., see the collaboration as a watershed moment which will also extend in the future to men’s skin care.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
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