By  on August 14, 2009

At the recent men’s spring/summer 2010 collections, the overall attitude was clear: Boys just wanna have fun. And what better than big hair—voluminous, playful, retro—to enhance the rebelliousness and escapist sensibility that ruled the runways in Milan and Paris.

One of the most directional hairstyles was seen at Bottega Veneta, where designer Tomas Maier showed a collection full of color and vibrant energy. The models’ hair matched accordingly. “I wanted the look to be sexy, rebellious and fun,” says Guido, the star hairstylist who created the look. “The inspiration came from an Eighties boy doing a Fifties look.” The vintage style featured huge volume on top and was flattened on the sides; the hair was matte and styled with texture and depth. It was the perfect blend of Elvis and Eighties punk.

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