Aveda has named a new general sales manager, promoted two other executives and acquired its distributor in Australasia.
Emmanuel Rey, formerly brand general manager of Aveda U.K. and Ireland, has been named general sales manager, North America, a new post. In this position, Rey will be responsible for developing Aveda’s North American salon, spa, retail, education and Institute businesses, and will be charged with enhancing Aveda’s North American market share. North America, said the company, currently represents close to 80 percent of Aveda’s global sales.
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