By  on February 19, 2010

Blow is about to celebrate its five-year anniversary next month, which in itself isn’t a triumph, except that the Manhattan blow-drying emporium is actually experiencing an uptick in sales.

While most of the salon industry is suffering high single-digit decreases, Stuart Sklar, a co-founder of Blow, said the two-unit enterprise is growing double-digits in services. “We are a frequency model,” said Sklar, explaining that despite the recession women are still coming in at least once a week. He attributes this to the fact that a blowout extends the life of a color and cut for a fraction of the price of those services. Indeed, with a blowout topping out at $60 a pop, Sklar said Blow offers women value.

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