By  on August 29, 2014

In February, Nancy Twine, founder and president of Briogeo, was in talks with Henri Bendel and Woodley & Bunny to sell her all natural hair-care line. A few months later, she wasn’t getting a response from either retailer and realized both stores were pulling out of the business.

But it wasn’t all downhill for Twine. On Aug. 12, Briogeo launched on and will be sold in 15 Sephora doors starting in September. Also, the company noted that Twine, who is 29 years old, is the youngest African-American to launch a brand in the specialty retailer.

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