As Target continues to stock its shelves with niche, hard-to-find hair-care brands, a U.K.-born kids’ line is the newest player.
Dubble Trubble by Galvin & Galvin London — a six-piece range created by hairstylist Daniel Galvin Jr. — is rolling out this week exclusively to all of the retailer’s 1,788 U.S. outposts. Inspired by ethical beauty and natural ingredients, the brand is formulated with organic botanical extracts and a portion of the products’ proceeds benefit the Prince of Wales Foundation, which raises money for urban and rural communities and the environment.
“I come from a dynasty of hairdressers, going back four generations, from the days you had to cut hair with a top hat and tails in London,” said Galvin, who created his own label in 2000 in response to the growing demand for natural and organic children’s products. “After doing the research I learned a lot of the synthetics deteriorate a child’s immune system. It’s as important what you put in your body as what you put on your body.”
Launched in the U.K. last September, the range, which features five two-in-one Shampoo & Body Washes in scents like Bananaberry, Cherrybomb and Watermelon and a Cool Cucumber Detangling Spray, is targeted to children between 3 and 12 years old. Each product, meant to be gentle and packed with antioxidants, anti-inflammatories and nutrients, retails for $6.99. “It was all about being transparent, we changed the ingredient list [which he said were typically written in Latin overseas] so people understood the derivatives, so they knew it was ethical,” said Galvin. “We developed a reputation in the U.K. for being pioneers of organic beauty. We were challenging the big guys, and wanted to give them a run for their money.”
Insider sources estimate the collection, which will be exclusive at Target for one year, could generate $3.5 million in its first year at retail. According to the brand, future plans include growing the business internationally, beginning with countries like Poland and the Netherlands, and offering new products like lip balm, toothpastes and after-sun items.
“Target is always looking for innovative and exclusive beauty products that meet our guests’ discerning wants and needs,” said a Target spokesperson. “Our guests continue to ask for more natural products in our aisles so we are excited to offer an affordable, organic kid-friendly brand like Dubble Trubble into our assortment.”
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast