The superior court of the state of California has filed a proposed preliminary injunction against GIB LLC, the makers of Brazilian Blowout, citing that according to the state’s testing, the formula for the hair straightening treatment of the same name does in fact contain formaldehyde and the company should let its salon partners know.
Judge Steven A. Brick will preside over a May 2 hearing, scheduled for 3 p.m., to decide whether the preliminary injunction proposed by the state will be signed, rejected or modified.
The preliminary injunction states that Brazilian Blowout’s “Smoothing Solution contains approximately 8 percent formaldehyde by weight, which is in the range typical of embalming fluid used by funeral homes.”
The state’s testing by independent laboratories was necessary, the preliminary injunction stated, “because of [Brazilian Blowout’s] fervent [and ongoing] denials that its products contain high levels of formaldehyde.”
Subsequently, the state tested two samples, one procured from a certified hairstylist and another from the offices of California OSHA, which had seized the product directly from GIB’s repackaging facility in Southern California. Both were tested at two independent labs, said the preliminary injunction, including one with specialized expertise in formaldehyde chemistry. The testing confirmed between 7.87 percent and 8.4 percent formaldehyde by weight in the Smoothing Solution, exceeding limits by more than eight times for salon workers.
The complaint goes on to describe violations of at least five separate state laws resulting from the formaldehyde finding, including failure to tell salon workers that the use of the product exposes them to a chemical known to cause cancer. The injunction orders that GIB refrain from selling its Smoothing Solution without providing a material safety data sheet, or MSDS, to each purchaser with a warning that use of the product will expose them to formaldehyde, a chemical known to cause cancer.
The injunction also asks that GIB post a link to this MSDS in a conspicuous place on a portion of its Web site; warn any customers who purchased the product from May 1 to the present that their stock likely will lead to future exposures and send them a copy of the MSDS; change packaging and promotions using the statements “Formaldehyde Free,” and submit product ingredient information to the state Department of Public Health.
GIB did not return calls seeking comment.
Brazilian Blowout is allowed to file a response brief, and the state gets to file one short final brief, all before May 2.
Meanwhile, the Occupational Safety and Health Administration (OSHA), under the U.S. Department of Labor, issued a hazard alert Monday, warning stylists and consumers that the popular hair straightening treatment, among others, could pose serious health risks. “Workers have the right to know the risks associated with the chemicals with which they work, and how to protect themselves,” stated OSHA assistant secretary Dr. David Michaels in a statement.
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye