BOSTON — Elan Sassoon may be restricted from using his famous last name on his hair care bottles (it’s owned by Procter & Gamble Co.), but he’s nevertheless using time-honored insights learned from his father, Vidal, and other salon greats for his debut professional hair care product launch, bowing in January.
The Elan S. range is built on three ideas: preserve hair health by maintaining the cuticle’s naturally acidic pH; build strength with cashmere wool keratin, and provide a “clean” product that’s as effective as traditional salon formulas. Elan S. is free of parabens, sulfates, denatured alcohol, formaldehyde and salts, ingredients some consumers perceive as undesirable.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)