As the owner of one of the most copied hairstyles of the Nineties, Jennifer Aniston’s no stranger to having her hair open for discussion — so she took the opportunity to discuss it herself at WWD’s Beauty CEO Summit.
But she’s not just the owner of a famous haircut — Aniston bought into Boston-based hair-care brand Living Proof in 2012.
“Who doesn’t want to have equity, especially at a company that is in its beginning stages?” said a Dior- and Louboutin-clad Aniston, who said she was eager to be a partner, rather than a face, of a brand.
Aniston, who helps to oversee hair-care brand development, creative marketing direction and product ideas for the hair products when she isn’t hard at work at the day job — acting — admits she “geeked out” in the research and development labs at the Massachusetts Institute of Technology, where the brand was born.
“It’s fun to be involved creatively from concept to execution, sharing my ideas. After spending 25-plus years in makeup and hair, you learn what works and what doesn’t work, what damages your hair — what you have to mix five products together to achieve. And [in my Living Proof] role I have all these men in white lab coats where I can throw out ideas.”
She does get a good giggle at being regarded as a hair icon, noting she hated her hair growing up — according to her, all attempts at styling were difficult due to her hair’s texture. “I always had problem hair,” she said.
And no, the “Rachel” cut isn’t her favorite (in fact, she’s famously said she couldn’t stand the cut that her longtime hairstylist Chris McMillen allegedly created while stoned). That honor belongs to the beachy-tousled, shoulder-length look she sported in 2004’s “Along Came Polly.”
Aniston’s fame has greatly benefited Living Proof, said Jill Beraud, the company’s chief executive officer. “Our biggest challenge when I joined the company was how to make it better-known,” she said. “Obviously, with Jennifer’s iconic status, she put a spotlight on the brand. And we didn’t just want a spokesperson. What we love about Jen is that she’s so entrepreneurial and she’s a great collaborator. She has amazing product ideas and suggestions about marketing and package design.”
My character, Dinah Madani, is just the coolest, [most] badass woman imaginable," says @amberroserevah. The actress stars in @marvel's newest series on @netflix, @thepunisher. To prepare for her role, Revah sat down with Homeland agents to get a real sense of with Dinah's day-to-day life is really like. Read our full interview on WWD.com. #wwdeye (📷: @jilliansollazzo)
A scene from the 91st annual @macys Thanksgiving Day Parade. The parade, which boasts 50 million TV viewers and 3.5 million on-site spectators, is considered one of the largest and most watched parades in the world. (📷: Jason Szenes/EPA-REX)
The circus came to @bloomingdales 59th Street on Tuesday night and lit up Lexington Avenue with acrobatic dancers, death-defying knife throwing, sword swallowing and aerial acts with no net. The 45 minutes of theatrics built up to unveiling the holiday windows depicting @swarovski crystal-encrusted circus pieces and scenes from “The Greatest Showman” – songs from the soundtrack included. See the rest of the photos on WWD.com #wwdfashion (📷: Joshua Scott)
The psychedelic fashion that pervaded the ’60s is back with an exhibit at the @museumofcityny. “Mode New York: Fashion Takes a Trip” chronicles the changing styles from 1960 through 1973 and features designers such as @ysl, @oscardelarenta and more. The exhibition, which is on display through April 1, is organized into four periods: First Lady Fasion, Youthquake, New Bohemia and New Nonchalance. Pictured here is model Pat Bardonella during the Garvey Day Parade in 1968. (📷: @kwamebphoto) #wwdeye #wwdfashion
“People should be a lot more honest in expressing both the dark and light of themselves. We need to give each other the space to do that because it’s the only way we can grow and evolve,” says @noelwells of her new film “Mr. Roosevelt,” which is largely based on her own struggles. Unexpectedly leaving @nbcsnl in 2014 after just one season, Wells felt set back in her self-esteem and career trajectory. She quickly refocused her energy to more personal projects, which led to the completion of “Mr. Roosevelt.” Read the rest of WWD’s interview with the “Master of None” actress on WWD.com #wwdeye (📷: @jilliansollazzo)
@barbrastreisand is giving fans a chance to see her perform up close in a new concert series, which makes its debut on @Netflix today. From behind-the-scenes takes to her concert performance in Miami last December, the two-hour streaming special captures Streisand in her element. Pictured here is the singer/actress photographed for WWD in 1963. (📷: Palmieri Tony) #wwdeye #wwdarchive
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)