Hairstylist Jonathan Antin, the former star of “Blow Out” and judge on “Shear Genius,” is headed back to television as brand ambassador for Black 15in1.
Black 15in1 will launch on ShopNBC with appearances by Antin on Thursday and Friday before the brand will return to the channel on Aug. 17 and Aug. 22. Over the four days on ShopNBC, Black 15in1 is expected to generate $500,000 to $750,000 in sales, according to Larry Gaynor, president and chief executive officer of Black 15in1 marketer TNG Worldwide.
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