With a new line of curl-specific brushes and tools, curl maestro Christo reveals his styling secrets for the ringlet set.
What’s the biggest challenge curly-haired girls face? Frizz. The best way to beat frizz is to have healthy hair. Weekly treatments of deep therapy masks help revitalize and restore hair. Having curly hair means that your hair cuticle is always open, so you’re constantly losing keratin. A mask, not oil, will bring back keratin and restructurize hair.
How does your new line address their needs? I wanted my tools to be as healthy as possible to hair. The brushes have holes so hot air goes through them, not directly on hair. The bristles are designed to be soft and to let air through so as not to damage curls. When it comes to the blow-dryers, I wanted them to do as little damage from the heat as possible. We’re using a new technology with the Ozone Dryer, which not only conditions the scalp but works faster to dry hair faster and also decreases dandruff and seborrhea.
How did your work in your salon inspire this line? The problem I had before in the salon is that [brushes] used to break. Curly hair is stronger so you need a tool that takes a lot of weight and a lot of pulling. Our Thermal Brushes have a wood handle with a metal center that is planted into the wood so that when you’re pulling the hair to smooth it, it won’t snap.
What should women be on the lookout for when purchasing tools and brushes? For brushes, don’t buy something attached with screws. The beauty of a good styling tool is that when you pull the brush through your hair a few times, you’ll start to see some shine.
What tool should women throw away for good? Direct heat tools like curling irons and flat irons. If you don’t have to use them, don’t.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty