By  on August 17, 2011

Kérastase’s newest professional treatment promises women that when they leave the salon their hair will be transformed. Guaranteed.

The new proposition, Fusio-Dose, is just one in a series of back-half-of-the-year efforts (others include new products, a short film documenting Fusio-Dose’s efficacy and a partnership with uberstylist Odile Gilbert) to get the luxury brand to outperform the market, which is flat to slightly up.

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