Contract and private label manufacturer Mana Products Inc. is stepping further into the consumer space with the launch of a new professional hair product line, called Style Edit.
Beginning this month, the firm will start rolling out the collection’s debut product, a targeted root eraser called Style Edit Conceal, to professional salons across the country. Industry insiders estimate the product, which is scheduled to be in 8,000 doors by yearend, could generate between $6 million and $10 million at retail.
“I was touched by the fact that she lost her father, really before his time, and it was a real shock. She had two young children, she was married and she was expecting that she would have her own life for a good 25 years,” said Claire Foy about playing a young Queen Elizabeth in Netflix’s The Crown. Styled by @mayteallende 📸@jgreenery #emmys2017 #wwdeyeu
“Truth and lies have become a real interesting theme, more than ever, lately,” Emmy nominee Laura Dern told WWD. "It’s a very interesting time to use our voice." Styled by @cristinaehrlich, 📸 @shayanhathaway #wwdeye #emmys2017
“It transcends the genre that is you think of a sci-fi show — you don’t expect it to be so profound or emotionally riveting,” Evan Rachel Wood told WWD of her Emmy nominated role in Westworld. styled by @samanthamcmillen_stylist 📸 @emmanmontalvan #emmys2017 #wwdeye