By  on November 25, 2008

Everyone likes a mystery.

And for the past several weeks, Pantene has treated women to a dose of the unknown with its latest advertising campaign, “Salon Challenge,” which is meant to educate women on a recent blind hair care challenge the brand held. The event saw 70 percent of participants say they favored one brand in particular — out of five used in the wash-and-style challenge — whose name wasn’t revealed.

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