At least according to Chris Volek, founder and chief executive officer of HairTech International, who asserted the celebrity was being paid millions to wear and promote HairTech’s DreamCatchers brand extensions, and ultimately wasn’t. Volek said Hilton was under contract with HairTech since January 2007 and stopped sporting DreamCatchers in 2008 after she cut her locks short. It was at that time Volek alleges Hilton didn’t resume wearing DreamCatchers and started wearing another brand.
Attorneys for Hilton responded: “There is no merit whatsoever to any of these claims. We will pursue all of our defenses vigorously and any potential counter claims.”
But Volek said, “We had the renewal of the contract coming up, and I said ‘To hell with it.’ Why are we paying her if she is not wearing the product?”
HairTech has launched a fraud and breach-of-contract lawsuit against the starlet seeking $35 million in damages. Volek explained that the figure — 10 times the total shelled out to Hilton throughout her relationship with HairTech — is rooted in the sales expected for DreamCatchers if Hilton received royalties or fees of 10 percent.
HairTech also accused Hilton in the lawsuit of costing it money by running afoul of the law. The company states Hilton’s 23 days in jail in 2007 for driving with a suspended license interfered with a launch party to the tune of $6.6 million in losses for HairTech. Volek added the marijuana-smoking case recently dropped in South Africa against Hilton has also hampered DreamCatchers’ business.
Volek said HairTech has generated $2 million to $2.5 million a year in wholesale sales to thousands of salons. He indicated DreamCatchers made little to no profit despite its high-profile spokeswoman.
“We were paying Paris $1.7 million to $1.8 million a year,” said Volek.
Going forward, Volek said HairTech is moving away from tapping celebrities to front brands. Later this year, he estimated the company would spend around $100,000 to run national DreamCatchers commercials.
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye