With a portfolio that includes Wella Professional, Nioxin and Clairol Professional, Procter & Gamble is a force to be reckoned with in the salon industry.
“Ours is a relatively young division — a little over 10 years old — but it’s a collection of brands with a phenomenal heritage, as Clairol is 60 years old and Wella is more than 130 years old,” said Adil Mehboob-Khan, president of P&G Salon Professional and Global Wella Professional, a P&G veteran who has also overseen skin care in Europe as a marketing manager and a vice president overseeing hair care, skin care, female hair removal, personal cleansing and deodorants.
In addition to Wella, Nioxin and Clairol, P&G Salon Professional’s salon brands include Sebastian Professional, Sassoon Professional, Kadus Professional and Londa Professional. “Salon fits strategically,” said Mehboob-Khan. “When we decided in the late Nineties to be a major player in beauty, we declared we had to be a winner not just in retail, but in other channels.” P&G accelerated its professional hair-care holdings as the salon industry was evolving and distributors were consolidating in the late Nineties. Clairol was and is seen as a more “accessible” brand; Wella is more technically oriented; Sebastian is a styling brand; Nioxin, which treats thinning hair, is problem-solution, and Sassoon Professional “honors an icon,” he explained. “At their core, all of our brands have education as a fundamental component.”
“Salon is a very important category for us — it is a unique place that is in touch with trends, where thousands of professionals work with millions of people every day,” said Mehboob-Khan. “It also informs us as well, and it’s a place where we can make technology first.”
One example of that, he said, is Wella’s Illumina Color, which is set to enter U.S. and Canadian salons in late December and early January; it was launched in Europe earlier this year. It is a translucent permanent hair-color line with 20 shades and intended to complement the existing Wella hair-color portfolio, which includes the Koleston Perfect, Color Touch and Blondor lines.
Illumina is “the first permanent color that is luminous in every kind of light due to Advanced Microlight technology,” said Mehboob-Khan. “It’s a one-use wonder. [With this technology] the outer layer of the hair, the cuticle, is transparent like fingernails, and the condition of the hair cuticle is extremely important in allowing light to pass through and see real color tones from within.” He noted that impurities such as tiny metals are left as a residue from water after shampooing. These can stick to the cuticles, which can form free radicals during the coloring process and in turn cause damage to the cuticle surface. “On a rough cuticle, rays of light become diffused, creating less reflection and luminosity,” he said.
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)
@heriethpaul and @gracebol have a moment on the @victoriassecret fashion show 2017. See every look from the runway on WWD.com. Link in bio. (📷: @giovanni_giannoni_photo) #wwdfashion #victoriassecret #VSFashionShow
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia