Forget stick straight or crunchy curly—When it comes to spring’s must-have hairstyle, the tide has turned. This season it’s all about waves, and thanks to a bevy of new styling product, it’s never been easier to catch the perfect one.
Wavy hair has been a hit on runways for the past several seasons, and now, big-name fashion houses—Chloé’s spring-summer 2008 campaign, for example—are acknowledging the trend, too. So it makes sense that hair care products formulated to help achieve these soft, slightly frizzy styles are available in stores this spring. Sunsilk has a Sea Mist, Gel & Cream Twist and shampoo and conditioner under its Waves of Envy brand; Redken is launching Elastic Works 09 Waving Gel; Charles Worthington has Big Waves, a range comprising a shampoo and conditioner, a Definition Creme and an Enhance Spray, and Sally Hershberger has an entire wave-enhancing collection under her mass market brand, Supreme Head. Hairstylist Tommy Buckett, who works out of Hershberger’s Manhattan Meatpacking District salon, says today’s waves are more matte than shiny, and more carefree than highly styled, à la Carrie Bradshaw. “Waves now have that Eighties feel, unlike the Seventies when it was all polished. Little flyaways are okay. If it’s a little wavier in some areas than others, that’s okay. Even frizz is okay,” says Buckett. Wave-specific products, he explains, have more moisture in them since the new wave is not “a crunchy curl. You can touch it, it’s more natural.” Long-lasting humidity resistance is achieved through ingredients such as brown algae extract in Hershberger’s items; Redken’s products utilize a high-tech bonding system; Sunsilk uses sea salt and Worthington uses conditioning agents to tame dryness.
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion
@longchamp, which marks its 70th anniversary this year, just opened its biggest U.S. store on Manhattan’s Fifth Avenue. On the lower level there’s a floor-to-ceiling display of the brand’s iconic Le Pliage bag – in all of its different colors, shapes and sizes. Customers can also have their product personalized in-store by imprinting names, initials or emblems. #wwdfashion (📷: @ericmtownsend)
“Whenever I’m in that place of sound and music, I don’t have fear or nervousness…This album has a lot of themes of courage and boldness and I want to be the soundtrack for people’s lives. I’ll be so happy if [my songs] evoke strength in people, which I know music has done for me,” says @kimbramusic of her newest album “Primal Heart.” The New Zealand-born singer sat down with WWD to talk about her music, newest tour and connecting with hear fans — read more on WWD.com #wwdeye (📷: @jilliansollazzo)
Luxury handbag resale company @rebagofficial is planning to sell a rare collectible for $70,000: the @hermes White Crocodile Himalayan Birkin. The exclusive Birkin sold for about $100,000 in 2008, when @davidbeckham bought one for his wife @victoriabeckham to add to her collection. Read more about the rare Birkin on WWD.com #wwdaccessories
With her costume pearl necklace and what-you-see-is-what-you-get style, Barbara Bush, who died Tuesday at age 92, was a straight-shooter from start to finish.
Born Barbara Pierce in New York City, Bush served as the 37th first lady, as well as the country’s second lady from 1981 to 1989. In addition to being part of the longest presidential marriage — 73 years — Bush also had the unlikely distinction of having one son, George W., become the 43rd president and another son, Jeb, run unsuccessfully in 2016. Having served as second lady during the Reagan administration’s two terms and lived all over the world during her own husband’s ascending political career, Barbara Bush made it clear that literacy — not fashion — was her priority. Read more from Rosemary Feitelberg’s obituary on the late First Lady in WWD.com, link in bio. #barbarabush #wwdnews
Western and ’90s trends have influenced denim for fall 2018. Think raw, dark and coated jeans mixed with bold prints and tough leather. #trendtuesdays #wwdfashion (Styled by @thealexbadia;📷: @ryanplett)