The Upper East Side has a new luxury hair salon. Its founder, Arsen Gurgov, believes it is the first freestanding upscale salon to open in the tony neighborhood in the past 10 years. Gurgov, who mastered his craft for nearly 20 years a few blocks south at Louis Licari, developed the chic shop for a new breed of client. He has a vision to stamp out his concept into other markets across the country.“I fell in love with the space as much for its aesthetics as well as its function,” said Gurgov, who is using the expansive space atop 30 East 60th Street to build out a modern salon. Natural light floods the 30-chair shop that made its official debut this month. The bright white salon offers Instagrammable moments including a spot illuminated with a ring-light for the perfect selfie.But it is the respite from the connected world that was most important to Gurgov in creating the salon that bears his first name. Working in tandem with interior designer Vicente Wolf, Gurgov was able to build stations that give clients private space — versus traditional salons where no conversations are confidential. “Each station is far apart so everyone feels like they have their own office,” Gurgov said during a tour. “Salons can be chaotic. Even if the salon is busy, I never want to lose the zen.”Arsen GurgovThe secluded spaces are key for his current and past celebrity clients including Emmy Rossum, Julianne Moore, Kathie Lee Gifford and the “Today” show's newest co-anchor, Hoda Kotb. Gurgov is no stranger to the "Today" show serving as a key team member on the Ambush Makeover segment. Recently he’s appeared on "Good Morning America" discussing hair trends for 2018. His forecast calls for more hair accessories such as headbands, warmer tones for hair color, the proliferation of bangs and even mature women growing longer tresses. “No one haircut will dominate, it is all about being yourself.”But beyond the glitterati, Gurgov, who entered the business at age 16, also has local loyal customers, such as one 72-year-old woman who, unsolicited, voiced her approval for his talent for tresses. “He’s made me fashion forward and people stop me on the street to ask where I get my hair done. I come at least once a week,” she said.His calling card is a knack for subtle hair styling changes that enhance clients’ appearances. One called it cosmetics surgery without needles.With an eye on busy clients’ needs — the Arsen Gurgov salon’s business is 20 percent male — Gurgov built out space for not only manicures and pedicures, but also waxing and facials (which aren’t offered by many other luxury salons). Prices range from $170 to $400 for a cut, $140 to $350 for color. Waxing is offered at $15 to $175 and facials range from $175 to $350. Sales break out about evenly between cut and color at this point.Gurgov, who pioneered the use of hot scissors in the U.S., is using his own brand of brushes along with products from Milbon. He has a goal of launching his own line in the future.
In honor the @CFDA’s announcement of @iamnaomicampbell receiving the Fashion Icon Award at the 2018 #CFDAAwards, which will take place on June 4, here’s a #tbt of the supermodel on @michaelkors’ runway in 1991. #wwdfashion #wwdarchive (📷: George Chinsee)
“I was making the guacamole when my scout saw me,” says model @stuckinteenage on being discovered just six months ago while working at @chipotlemexicangrill. Since then Williams has signed with @dnamodels, walked in her first show at @calvinklein and landed on the cover of @vogueitalia – a high point of any model’s career. To read @lisajlockwood’s full interview with the model on her experiences thus far, head to WWD.com – link in bio. (📷: George Chinsee)
“I love the idea of dialogue, period. It’s where I’ve always gotten my inspiration from: hearing other women speak, their journeys and their paths,” said @hereisgina, who delivered the keynote speech during @sxsw for @createcultivate in partnership with @fossil. For her two panels, Rodriguez chose female empowering, female-led and female entrepreneurs to focus on. Head to WWD.com to read more about her thoughts on Time’s Up, growing up in a family of women and why we “need a girls’ club.” #wwdeye #sxsw (📷: @jgreenery)
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.