Marketing and Trends

Accessories News

Marketing and Trends

Cosmetica Italia president Fabio Rossello

Italian Beauty Market Upbeat for the Year

A forecast for 2015 predicts that consumers and businesses will weather the crisis, allowing the Italian cosmetics sales to exceed 9.4 billion euros ($10.2 billion) by the end of the year.

Cover Girl Mascara

Millennials’ Top Beauty Brands

In a consumer survey, Millennials crave value and quality when it comes to beauty products.

Periscope

App Watch: Periscope

When the live-streaming app Periscope launched on March 26, more than one million users signed in within the first 10 days.

shiseido

Marketing Makeover: Shiseido’s Ibuki Ad Campaign

This year, Shiseido retrenched, creating a new campaign for Ibuki—complete with fun language and colors that pop— that launches in August.

Instagram

Social Studies: Patricia Reynoso’s Favorite Latina Beauty Instagrammers

Patricia Reynoso, editor of Glam Belleza Latina, shares her favorite inspiring and influential Latina beauty Instagrammers.

Fashion Group International

FGI Talks Changes in the Beauty Industry

Fashion Group International Inc. discuss changes in the beauty industry at its Beauty Visionaries presentation.

Elements at Capsule Trade Show

Elements Collaborates With Capsule Trade Show

Indie and established beauty show Elements collaborates with Capsule Trade Show.

Beauty Brands Face Off Over Snail Slime

An open letter calls Caudalie’s recent YouTube video poking fun at such cosmetic ingredient as “insulting.”

CEW, The Future Laboratory Team Up for Global Trends Report

CEW and The Future Laboratory uncover the key drivers that will impact the beauty industry.