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Appeared In
Special Issue
Beauty Inc issue 03/09/2012

Claudia Poccia is a woman who knows how to get things done. No wonder then, that in her first six months as president and chief executive officer of Gurwitch Products she has mapped out an aggressive growth plan for the company’s marquee brands, Laura Mercier and RéVive. Poccia is as stylish as she is strategic. Here, she shares some of her favorite resources.

This story first appeared in the March 9, 2012 issue of WWD.  Subscribe Today.


American Airlines.

Restaurant for Business Breakfast:
The Garden at The Four Seasons.
57 East 57th Street; 212-350-6658

Business Travel City:
London and Paris. I love everything about these cities— the food, the architecture, the fashion, the people.

Mobile Device:
Blackberry (e-mail) and iPhone (everything else). APP: Epicurious recipes and shopping list. I love to cook…and eat!

Coffee Order:
Dunkin’ Donuts French Vanilla.


Hair Stylist:
Ted Gibson at Ted Gibson Salon. He’s genius! 184 Fifth Avenue; 212-633-6333

Mariana at Pierre Michel.
135 East 57th Street; 212-755-9500

Makeup Artist:
Laura Mercier, of course! All kidding aside, Melissa Silver using Laura Mercier products. melissasilver@mac.com; 917-601-0964

Dr. David Orentreich.
909 Fifth Avenue; 212-794-6261


Jose Parron. My secret weapon.

My boxer puppy, “Dolce.” Chasing squirrels isn’t easy!


Celebration Restaurant:

Blue Hill at Stone Barns. Their seasonal, organic, farm-fresh food is absolutely delicious!
630 Bedford Road, Pocantico Hills, New York; 914-366-9600

Laurent-Perrier Cuvée Rosé Brut.

Chocolatier: Leonidas. Laura Mercier introduced me to them. So indulgent!
485 Madison Avenue; 212-980-2608

Clothing Store/Business:
Barneys New York. It’s my go-to, but I also love boutique shopping.

Clothing Store/Weekend:

I shop everywhere—Nordstrom, Bloomingdale’s, Intermix.

Shoe Store:
Saks Fifth Avenue and Bergdorf Goodman. I’m a kid in a candy store. Having a love affair with Christian Louboutin right now!


Belle Fleur. Simply divine.
134 Fifth Avenue; 212-254-8703


My lake house in western Maryland—it’s the land that time forgot.

The Beatles and Fleetwood Mac.

Vacation Spot:

Any place in Italy with my husband.

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