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Former Cosmetics Executive Herbert Morris, 79

Funeral services were held Wednesday morning for Herbert Morris, a longtime cosmetics industry executive.

Funeral services were held Wednesday morning for Herbert Morris, a longtime cosmetics industry executive.

This story first appeared in the October 24, 2008 issue of WWD.  Subscribe Today.

Morris, who was 79, died of heart failure Sunday at his home in Warwick, N.Y.

He had retired in 1999, following a nearly 50-year career in the cosmetics business. Morris held a series of marketing and managerial positions at Revlon, Helena Rubinstein, L’Oréal and Trina, a cosmetics accessories firm where he served as president. After leaving Trina, Morris started his own marketing and managerial consulting firm, H. Morris & Partners.

He served in the Navy during World War II and graduated from the University of Alabama.

He is survived by his wife, Susan, and their two sons, Zachary and Joshua. By a previous marriage, Morris is also survived by four other children, Monte, Marcie, Westly and Wade.­