By  on May 10, 2013


From Chanel’s bright yellow to Givenchy’s purple, prestige brands are launching bold shades of mascara. According to The NPD Group, in 2012, mascara sales grew five percent with an average price of $22, making mascara one of the more affordable categories consumers can play with.

GIVENCHY Noir Couture Waterproof Mascara in Purple, $32

Opulash in Sama, $16

BY TERRY Terrybly Growth Booster Mascara N°6 in Dark Forest, $47

CHANEL Inimitable Mascara Waterproof in Bright Yellow, $30

NEXT: The Clean Scene >>


A bevy of brands are embracing gentle cleansers with ingredients like blue algae and chamomile to soothe skin. “The whole emphasis on Clarisonic is continuing to drive the category,” says The NPD Group’s Karen Grant. “People are paying more attention to cleansing then they have in the past.”

FAB FIRST AID BEAUTY Gentle Cleansing Wipes, $15

BLIND BARBER The Spirit of Shaving Facial Cleanser Wild Watermint Gin, $18

Good & Clean Fruit Acid Detox Fusion Daily Detox Foaming Cleanser, $9

ESTÉE LAUDER Perfectly Clean Muti-Action Cleansing Gelée/Refiner, $25

NEXT: Color Cosmetics >>

To continue reading this article...

load comments
blog comments powered by Disqus