By  on December 12, 2008

With a new management team on board, Go Smile is reinvigorating the brand with a slew of new launches, along with partnerships to raise brand awareness.

Retail veteran Leslie Faust came on board as Go Smile’s chief executive officer in April, once JH Partners had acquired the six-year-old company from its original founders, Dr. Jonathan Levine and Stacey Levine. Jonathan Levine currently acts as a consultant to the company.

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