Celebrity hairstylist Ted Gibson is adding some body to his hair care lineup this spring as he expands into bath and body products, in addition to home fragrance.
“We’re an innovative brand that’s all about creating luxury products and now I’d like to make it more of a lifestyle brand,” said Gibson.
After opening his New York salon located in Chelsea two years ago, Gibson rolled out a 12-item hair care collection in Henri Bendel, eight Saks Fifth Avenue stores, QVC and Holt Renfrew in Canada. Since the launch, the products have almost tripled with 34 items. His distribution also has grown both in existing retail doors as well as new retail partners — expanding into 15 Saks doors, in addition to launching in Sephora last fall. Gibson started off by launching on Sephora’s Web site in July, followed by 25 Sephora stores with two items. As of last month, Sephora devoted three shelves to Gibson’s products and doubled its distribution, now making the lineup available in 53 Sephora doors.
“Ted Gibson’s products are a great mix of luxury and innovation and have really filled a niche in the hair care category at Sephora,” says Allison Slater, Sephora’s vice president of retail marketing.
Starting this month, Gibson is rolling out 12 new items for hair and body care, including Clarity Color Shampoo & Conditioner for color-treated hair, Potential Beauty Blood Orange Candle and Sugar Glow White Tea & Lemon Body Scrub, an aromatherapeutic exfoliating scrub designed to be used in conjunction with Gibson’s body shampoos and conditioners.
Launching in fall, Gibson is introducing Reinvention, a foaming protein moisturizing hair mask. For inspiration, Gibson looked at different skin care brands and adopted the products to hair care.
“I wanted to have something that as soon as the air got to the formula, it would foam up in a mask,” said Gibson. “This product helps rebuild the hair with the proteins, while also acting as a moisturizer and deep conditioner.”
Gibson is also in discussions with airlines and hotel chains to expand into the amenities business. The company also has plans to open its second salon in Miami, marking Gibson’s first hotel partnership.“Our goal is to spread the message by having salons in major cities whether its through freestanding salons or ones linked to hotel chains,” said Gibson.
Although executives wouldn’t comment, industry sources estimate that the Ted Gibson Beauty franchise is worth $10 million in retail sales.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty