By  on March 27, 2009

Tweezerman is trading up and targeting the premium consumer with two new collections slated to launch later this year.

The beauty tools brand has partnered with Spanish designer Agatha Ruiz de la Prada to create its Designer Series, a collection of colorful printed tweezers due out in the fall, and has also given some of its top-selling tools a fashion facelift for its new Studio Collection, launching at the end of May.

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