By  on July 15, 2011

Tweezerman International LLC continues to drive trends in the do-it-yourself brow market, most recently with a new designer licensing deal that will partner the leading tweezer maker with Harajuku Lovers, Gwen Stefani’s brand that reflects her love of Japanese culture and Pop Art.

Cornelia Wittke, chief executive officer of Tweezerman, said the new line — made exclusively for Sephora — will bow in August. The line includes Matchbox Files ($4), a Compact Mirror ($10), a Mini Slant ($15) and Slant Tweezers ($25). Items fall under the Tweezerman Studio Collection brand and ship exclusively to Sephora Aug. 1.

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