Coachella might be beauty’s busiest festival, but H2O+Beauty hopes to net exposure to a new generation of consumers at Stagecoach.
SkinGenie is an example of how technology is changing the consumer experience in beauty.
The latest campaign from Cosmedix delivered a 527 percent return on investment from purchases made as a result of an activation merging influencers with brand loyalists.
Adsorb is now being distributed in North America by BioBoutique Beauty Lab.
The Jet Lag Mask is already the bestselling skin-care item on sephora.com.
The influencer’s first product became the best-selling skin-care product on sephora.com in under two weeks.
Counterfeiting is big business in beauty, where celebrity images are often used to bait consumers, but copycats products are what they really receive.
Skin care that addresses hormonal shifts, especially adult acne, could become a $350 million business.
The beauty device market is down, but this simple skin-care tool is blowing up on Instagram.