Most independent operators shudder when an established competitor moves into their turf. But when Credo opened up in a neighborhood not too far away from Jenny Duranski’s green beauty boutique and organic spa called Lena Rose, she celebrated.“I am welcoming them with open arms. I’m a green nerd who was one of the first into their store,” Duranski said. She was also the first, she noted, to bring green beauty to the market with a nontoxic nail salon called Noktivo in 2013 and then with Lena Rose last November.Duranski believes the marketing muscle Credo brings to Chicago will ignite interest in green beauty. Chicago, she related, has been slower to react to the movement than the East and West Coasts. “We feel people will walk into Credo, go home and hit their search bar to see what else is in Chicago,” she said hoping that would attract more foot traffic. Duranski selected her location in an emerging neighborhood with easy access to transportation. Kim Davis, a recent visitor to Lena Rose, characterized the area as charming with many young families. "My 23-year-old daughter would love to move here and she's just the type of customer who Lena Rose would attract," Davis said.After getting ill from the chemicals she worked with as a certified nail technician, Duranski delved into research to uncover healthier ingredients. She’s become a huge proponent of green beauty, traveling to Washington, D.C., to lobby for safer cosmetics.“Right now, nothing is safety tested. There’s no research on ingredients; it is really a wild, wild west industry,” she explained. Duranski prefers plants, herbs, butters and oil to chemicals prevalent in beauty lines. “There are ingredients the earth provides that our bodies can metabolize, why aren’t we using more of those things,” she questioned.To that end, the menu at Lena Rose features vegan, nontoxic, farm-to-face services including facials, waxing and makeup. She prefers to offer local, often female-own, product lines. “We don’t use a professional back bar. We use our forward-facing consumer products in our spa room. I feel it is important for clients to experience a service in our spa and go home and use the products — they come back and buy tenfold,” she said.[caption id="attachment_10967389" align="aligncenter" width="600"] No two Apothecary facials are alike.[/caption]The leading service is the Apothecary facials featuring ingredients like organic herbs hand mixed and customized by her aestheticians. “No two are alike,” she added. The assortment also includes a cosmetics line, 100% Pure, which has caught the attention of customers who didn’t realize natural cosmetics could work and be good for you. Lena Rosealso offers lash and brow tintingusing vegetable dyes. Because her goal is reaching more consumers, she keeps pricing accessible. A 100% Pure palette retails for $50, for example. “I’m not going after the luxury market. My first pillar is health,” she said. She also donates products and service to local fund-raisers and donates a portion of her revenues to local charities.Duranski, who plans to add e-commerce in the next month, has a vision to grow her concept to include everything from hair and nails to acupuncture and yoga classes.
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews
@prada is introducing a new project at its men’s fall 2018 show this Sunday: “Prada Invites.” The fashion house invited four celebrated creative minds – @ronanaerwanbouroullec, Konstantin Grcic, @herzogdemeuron and @rem.koolhaas – to each create a unique item with its iconic nylon material. The designs will be unveiled on the runway show, which will take place at the company’s warehouse in Viale Ortles 25. #wwdfashion #mfwm (📷: @martinocarrera)
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion