With a background in botany, Alexandra Whitcombe is hoping to attract women in their early 30s and 40s with the launch of her skin-care line called Vendôme Paris.“My mother raised me with gardening,” said Whitcombe, a New York-based florist who founded Trellis Fine Florals in 2011. “I did it almost everyday and I kept an interest in that and wanted to see how I could apply it to makeup and skin care.”The line, which launches at the end of September, includes nine stockkeeping units that feature a cleansing milk and restorative night cream, among others. Priced from $75 to $350, the skin care is a blend of Swiss herbs and botanicals.The line will be sold at launch on vendomedeparis.com and Whitcombe is looking at high-end pharmacies and department stores for additional distribution.“I visited several monk abbeys during a hike in the Swiss Alps and discovered old-world homeopathic skin-care recipes, which I brought back to America,” said Whitcombe. “I modernized them to meet the needs and demands of today’s highly selective, mature woman.”Next spring, the company will launch its botanical-based makeup assortment, Whitcombe said, with the same customer in mind.She added, “The market is way too saturated with brands that [cater to] late teens and women in their twenties. So I want to hit that sweet spot for women somewhere in between their thirties and early forties.”Each of the products will be packaged in colorful casing to mimic a box of colorful macaroons.While Whitcombe wouldn’t talk financials, industry sources estimate that Vendôme Paris could do just over $1 million in its first year at retail.
In honor the @CFDA’s announcement of @iamnaomicampbell receiving the Fashion Icon Award at the 2018 #CFDAAwards, which will take place on June 4, here’s a #tbt of the supermodel on @michaelkors’ runway in 1991. #wwdfashion #wwdarchive (📷: George Chinsee)
“I was making the guacamole when my scout saw me,” says model @stuckinteenage on being discovered just six months ago while working at @chipotlemexicangrill. Since then Williams has signed with @dnamodels, walked in her first show at @calvinklein and landed on the cover of @vogueitalia – a high point of any model’s career. To read @lisajlockwood’s full interview with the model on her experiences thus far, head to WWD.com – link in bio. (📷: George Chinsee)
“I love the idea of dialogue, period. It’s where I’ve always gotten my inspiration from: hearing other women speak, their journeys and their paths,” said @hereisgina, who delivered the keynote speech during @sxsw for @createcultivate in partnership with @fossil. For her two panels, Rodriguez chose female empowering, female-led and female entrepreneurs to focus on. Head to WWD.com to read more about her thoughts on Time’s Up, growing up in a family of women and why we “need a girls’ club.” #wwdeye #sxsw (📷: @jgreenery)
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.