Model and actress Carol Alt is taking the raw food diet that she swears by and applying it to her daily beauty regimen with a four-item skin care line called Raw Essentials, which will be carried exclusively on HSN starting next month.Alt discovered what she considers “life-changing benefits” of eating raw foods after fighting illness and fatigue while battling uterine cancer more than a decade ago, she said. From her raw food experiences, she authored two popular books about living a healthy lifestyle, “Eating in the Raw” and “The Raw 50.”“When I found out I had cancer, all I did was change what I ate — this diet has reversed my [prognosis] and all I did was be careful about what I put in and on my body,” she said. “I couldn’t find anything that was clean to apply on my skin so I decided to come out with my own line,” said Alt.Set to make its debut as part of a two-day preview on Dec. 11, the Raw Essentials lineup features a Raw-Covery face wash, $35 for 4 oz.; Raw-Surection body wash, $18.50 for 8 oz.; Raw Juvenate Eye Recoup; $22.50 for 0.5 oz. and Raw Active moisturizer, $29.50 for 1.7 oz.Line extensions are slated to be introduced on HSN during Raw Essentials’ official launch, scheduled for Jan. 27.Alt said she believes Raw Essentials transcends natural and organic products with formulations that are made with raw ingredients — but they’re still designed for efficacy. Free of synthetic preservatives, formulations are created using a low-temperature production process that helps ensure the products retain key ingredients essential for brightened, healthy-looking skin, according to Alt.The body wash includes aloe vera, beta-glucan and oat extract, while the face wash also has aloe vera as well as tamanu tree oil.“Everything I use in the products are in the same form they were in when found in nature, and haven’t been heated to the point where the molecular structure has been changed,” said Alt. Alt said she believes that HSN would be a good fit due to the way the TV retailer reaches customers.“HSN clearly understands that people need to be educated about facts and know that people are looking to buy products that are clean, especially now, when everyone has turned to natural and organic products,” said Alt.“Raw Essentials is unlike anything you can find in today’s market,” said Michael Henry, senior vice president of merchandising for beauty at HSN. “Carol’s passion for raw [lifestyle] is unparalleled.”Although neither Alt nor Henry would comment on sales projections, industry sources estimate first-year retail sales for Raw Essentials in the ballpark of $5 million.
“I design by visualization. I see things, and most of the time they’re not practical to actually make, and what I’ve found here, it’s like anything’s possible. This is the first time that I’ve made a sole unit in two months. That process usually would take six, so here’s a difference,” said @virgilabloh of the first sneaker sample he created for @louisvuitton, pictured here. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion (📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim
“I genuinely fell in love with water, I fell in love with Fiji, I fell in love with the whole life that we lived for those few months,” says @mrsamclaflin of filming for his new movie “Adrift” with @shailenewoodley. The 31-year-old actor spoke with WWD about his upcoming projects, meeting Jamie Dornan and working with co-star Woodley. #wwdeye (📷: @jamstoker)
3 years ago, fans of the late singer Aaliyah started calling for a collaboration with @maccosmetics. With the strength of social media — including mock ups of products — 25,000 people signed a Change.org petition for a limited-edition collection, and MAC couldn’t ignore the buzz. Tomorrow, MAC will unveil MAC x Aaliyah, a tribute to the singer who passed away nearly 17 years ago. Head to our stories to preview the new collection, which was worked on by Aaliyah’s family and inspired directly by her makeup bag. #wwdbeauty
Artistic director @clarewaightkeller will be dedicating @givenchyofficial’s fall 2018 couture show in Paris on July 1 to house founder Hubert de Givenchy, who passed away in March at age 91. Givenchy said the collection would be “an homage to his iconic creations, technique, and personal lexicon” and a “celebration of his timeless elegance and grace.” Head to WWD.com to read more. #wwdfashion (📷: Delphine Achard)
La Double J made a name for itself with its vintage-inspired prints, but for resort, designer JJ Martin has ventured into new territory: enter rich jewel toned solids and decadent embellishment, in the form of appliqués, crystals and sequins. #wwdfashion #resort19 #ladoublej
This Just In: J. Crew Group has named Johanna Uurasjarvi as its chief design officer.
Uurasjarvi succeeds Somsack Sikhounmuong, who left the company last September. Tap the link in bio for the full report. #wwdnews
“She came into my hotel room and she was like, ‘I have Chanel and Christian Dior.’ She was like, ‘Chanel likes you.’ And I was like, ‘I’m going to start crying,’” breakout star Maddie Hasson tells WWD of her styling sessions Molly Dickson. “I really like classic, elegant things. I love the way Anna Wintour dresses.” Read more about Hasson’s role in @impulseseries on wwd.com. (📸: @jgreenery ) #wwdeye
@virgilabloh revealed he's working with Australian stylist and
Vogue Australia fashion director @christinecentenera for his debut @louisvuitton men's collection, which will be presented in Paris on June 21. Centenera met Abloh while both working with Kanye West, where she consulted on his all his runway collections since his debut spring 2012 women's wear show. Read the full story on WWD.com. #wwdfashion #wwdnews (📷: @asussmanphoto)