By  on April 3, 2009

A virtual door has opened for beauty brands: the luxury sample sale e-tailer Gilt Groupe.

Over the last 15 months, Gilt has built its invitation-only, e-commerce business by linking arms with high-end accessories and ready-to-wear brands — Diane von Furstenberg, Vera Wang and Chloé, to name a few — and has since expanded to the children’s and home categories. Gilt offers its members — which number more than 800,000 shoppers — goods at up to 70 percent off the retail price during sales that last 36 hours.

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