LOS ANGELES — Direct-response behemoth Guthy-Renker is adding Ice Elements to a skin care roster that includes Proactiv and Meaningful Beauty.
Elliott Segal, vice president of production at Guthy-Renker, said the authenticity of Ice Elements’ founder Shelly Maguire, the brand’s loyal following and its demonstrable results make it a good fit for infomercials.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)