By  on September 3, 2010

Maybelline New York aims to change the way a woman buys makeup for her face — especially how she shops for it in the drugstore aisle.

The brand, which is ranked as the leader in cosmetics for the four-week period ended Aug. 10, grew 15 percent to a 20.2 percent dollar share, according to sales data from SymphonyIRI Group.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus