By  on December 19, 2008

Laboratoire Remede is positioning itself for a growth spurt in 2009.

The brand plans to launch three facial skin care collections designed to target specific skin types in February, along with repackaging one of its existing best-selling lines.

“The new skin care system is engineered to both reactively and proactively repair and reenergize skin while simultaneously protecting against future skin damage caused by external factors,” said Whitney Topping, marketing director for Laboratoire Remède. “Advanced ingredient combinations work dynamically with an exclusive delivery system to achieve unparalleled performance levels.” As well, all of the items are phthalate- and paraben-free, said Topping.

Matte Therapy is designed for oily skin; Hydra Therapy for dry and sensitive skin, and Wrinkle Therapy for skin showing the signs of aging. Common to all is the brand’s Skin Reaching Technology-21 (SRT-21), a “smart” delivery system intended to carry active ingredients to the part of the skin where they are needed most, said Topping.

The products (the cleansers excepted) also include the brand’s Green Defense, a blend of white Nymphaea flower extract and 36 vitamins and minerals said to reduce DNA fragmentation and delay the aging process. Each also includes a proprietary blend of “technoblends” said to target specific skin concerns.

Matte Therapy’s formula is a blend of Chilean wild mint extract, Chinese rose fruit extract and amino acids, said to regulate sebum and purify pores, in addition to moisturizing and stimulating cell renewal. A 5-oz. Cleansing Gelee is $44, and a 1.7-oz Moisture Lift Gel-Lotion is $115.

Hydra Therapy combines glasswort extract, trehalose and cottonseed oil, said to correct the signs of aging while easing dryness and discomfort. A 5-oz. cleanser is $44; a 0.5-oz. Eye Creme is $110, and a 1.7-oz. Lift Creme is $130.

Wrinkle Therapy consists of Mediterranean myrtle extract, soy extract and amino acids, said to help rebuild the collagen networks, promote cell longevity and foster cell communication to repair mature skin cells, said Topping. A 0.5-oz. Eye Baume is $110 and 1.7-oz. Moisture Lift Baume is $130.

A group of what Topping calls “all-around products” — four items suitable for all skin types — range in price from $40 for a 1-oz. Translucent UV Coat to $130 for a 1-oz. Intensive Double Serum.

Each of the product systems have been packaged in a different color. Hydra Therapy’s packaging is purple, Matte Therapy’s is green and Wrinkle Therapy’s is fuchsia. Therapy products suited for all skin types are packaged in white, with silver tops.

As well, Remède’s existing Alchemy line — intended to address the first signs of aging — has been repackaged in dark teal, with an updated formula expected by 2010. The five stockkeeping units range in price from $68 to $165.

Remède products are available in about 41 doors, including Barneys New York, Bluemercury, Bliss spas, Remède spas and online at blissworld.com.

While the company declined to comment on projected sales, industry sources estimated that the new Therapy lines would generate at least $5 million in retail sales volume in their first year on counter.

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