By  on March 14, 2014

A joint venture of Unilever has plugged into the switched-on world of red-hot beauty devices with a hand-held antiaging laser.

Priced at $595 and approved by the Food and Drug Administration for use in smoothing and reducing the appearance of fine lines and wrinkles around the eyes and mouth, the Iluminage Skin Smoothing Laser will be launched in the second quarter of this year in Neiman Marcus and Nordstrom. The laser device is designed to spur the creation of collagen, thereby bolstering the skin’s underlying support structure and tightening the surface. After 3,640 individual treatments, according to the company, 95 percent of the subjects “demonstrated a significant reduction to the appearance of fine lines and wrinkles in 12 weeks.”

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