WWD.com/beauty-industry-news/skin-care/whats-in-store-coming-of-age-2368611/
government-trade
government-trade

What’s In Store: Coming Of Age

Power-packed creams and serums solve skin-specific issues with natural ingredients and potent science.

Avon serum, Bulgari elixir, 3lab serum, Sk-II cream, La Roche-Posay serum, Kiehl’s moisturizer, Le Métier De Beauté tinted moisturizer

Avon serum, Bulgari elixir, 3lab serum, Sk-II cream, La Roche-Posay serum, Kiehl’s moisturizer, Le Métier De Beauté tinted moisturizer

John Aquino

Appeared In
Special Issue
Beauty Inc issue 11/13/2009

 

This story first appeared in the November 13, 2009 issue of WWD.  Subscribe Today.


Power-packed creams and serums solve skin-specific issues with natural ingredients and potent science.

 

 

01 AVON ANEW REVERSALIST RENEWAL SERUM
Avon’s patent-pending Activinol Technology is said to trigger natural repair molecules and boost skin structure, and is the key to this serum’s tightening and brightening powers. ($44; Avon representatives, avon.com)

 

 

02 BULGARI ELIXIR MERVEILLEUX
Featuring ceramide technology and healing camelina oil, this antiaging concentrate purports to combat loss of lipids and skin density. ($320; Bergdorf Goodman, Neiman Marcus)

 

03 3LAB PERFECT “C” SERUM
Armed with a high concentration of vitamin C, apple stem cells and a collagen-producing peptide, this gel serum aims to firm sagging skin and promote cell health and elasticity. ($95; Barneys, Nordstrom)

 

04 SK-II SKIN SIGNATURE CREAM
A blend of a yeast ferment filtrate of sake called Pitera, vitamin B3 and olive extracts sourced from Tuscany, this lightweight cream is designed to be used morning and night for a firmer, more even complexion. ($195; SK-II counters)

 

05 LA ROCHE-POSAY DERM AOX
To combat cellular oxidation and the breakdown of skin support tissues, this antioxidant-loaded serum harnesses the power of vitamins C and E. ($55; CVS, Duane Reade)

 

06 KIEHL’S AÇAÍ DAMAGE-CORRECTING MOISTURIZER
Part of a new range of antioxidant-rich skin care, this moisturizer is formulated with reparative açaí berry and soothing aloe vera juice to help heal skin and protect from
environmental aggressors. ($44; Bloomingdale’s, Kiehl’s)

 

07 LE MÉTIER DE BEAUTÉ PEAU DE VIERGE ANTI-AGING COMPLEXE
A supercharged tinted moisturizer with retinol to tackle wrinkles, fine lines and hyperpigmentation. Light-diffusing pigments provide sheer coverage. ($125; Neiman  arcus)