By  on March 15, 2017
Cosabella, lingerie, bodysuit, paul & joe, underwear

Cosabella is seeing the rewards of investing more in digital marketing with an artificial intelligence platform that’s increased the brand’s sales while reducing advertising costs.

The lingerie company is in the last months of a three-year “transformation strategy” focused on using technology to extend the reach and success of Cosabella’s marketing efforts with the help of a new advertising AI platform, Adgorithms or “Albert,” as it's referred to by Cosabella.

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