By and  on January 6, 2011


So much for consumer mania.

Shoppers reverted to their more frugal natures in December, dragging retailers to weaker-than-expected comparable-store sales for the month and putting fourth-quarter profits at risk. The numbers were in sharp contrast to the euphoric feelings retailers had throughout the holiday period when their Christmas wish was that consumers had finally shaken off their Scrooge-like behavior and were ready to buy, buy, buy.

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