SAN FRANCISCO — Banana Republic is testing a spin-off of its affordable-luxury niche with a stand-alone women’s accessories boutique. The prototype bowed Friday in the Westfield San Francisco Centre.
Called Edition by Banana Republic, the 1,200-square-foot space was designed with an urban town house-art gallery motif and looks like a luxury store. However, 80 percent of the merchandise is priced at less than $100. About 40 percent of the mix is exclusive to Edition — some items are limited editions of 100 — and the balance can be found at Banana Republic stores.
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