By  on April 27, 2011

Iconix Brand Group INC. has acquired the worldwide master license for the Ed Hardy brand for $55 million plus a $7 million earn-out, and in the process has upped its ownership stake in the brand to 85 percent.

The company acquired the license from Nervous Tattoo, which is owned by designer Christian Audigier. Under the terms of the deal, Nervous Tattoo will continue as a licensee for Ed Hardy T-shirts, hats and hoodies, and will prepay $7 million in royalties under its license.

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