Madonna is getting set to move into a new home — Macy’s.
The world’s biggest pop star is gearing up for the launch of her new fashion line, Material Girl, in 200 Macy’s doors on Aug. 3. And this being Madonna, the road leading up to the launch includes a marketing blitz that rivals the introduction of a new album or tour: a celebrity face for the brand — a teen actress who will remain anonymous until next month; the debut this week of a personal blog from Lourdes Leon, Madonna’s daughter, who has been closely involved in the development of the junior line, and a consumer texting sweepstakes to meet Madonna and Leon at a Sept. 22 event at Macy’s Herald Square in New York to mark the launch.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"