Madonna is expanding the borderline of her Material Girl collection northward to Canada — the first of several new fashion initiatives expected from the pop icon in 2011.
The juniors line will launch in Hudson’s Bay Co. stores this spring, under a new license agreement between the Toronto-based retailer and MG Icon, the joint venture owned by Madonna, her manager Guy Oseary and Iconix Brand Group. A few key styles of Material Girl merchandise will hit 91 of Hudson’s Bay’s The Bay department stores this holiday, with a full rollout in the spring.
Material Girl — which is co-designed by Madonna’s daughter, Lourdes Leon — debuted exclusively in 200 Macy’s stores in the U.S. in August.
Lanie List, chief merchandising officer at Iconix Brand Group, said the Canadian venture is the first in a series of new partnerships set to be unveiled by MG Icon in the coming months. The new projects will join an existing sunglasses range produced in collaboration with Dolce & Gabbana under the MDG name.
Last month, Neil Cole, chairman and chief executive officer of Iconix told WWD that a lingerie line from Madonna, tentatively labeled Truth or Dare, is scheduled for a fall or holiday 2011 launch. “Truth or Dare” is the name of the 1991 documentary that chronicled Madonna’s Blonde Ambition world concert tour.
A Madonna-branded activewear label is also in the works but the name has not been finalized, added Cole. Madonna is known for her disciplined dedication to physical fitness and in October she and Oseary inked a deal with California-based New Evolution Ventures to open 11 gyms around the world under the Hard Candy Fitness brand. The first unit opened in Mexico City last month.
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews